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But if she needs a university or Starbucks to fuel her creativity, the nearest city that has both is 200 miles away.
Geography can pose a challenge, so Miller tries to make Farmers Only a place where members can find social solace even if they’re not finding dates.
“Mobile technology, smartphones, revolutionized how our members approach romance,” Miller explains.
Before smartphones evolved into a palm-sized media centers, farmers had to wait until they got home at the end of a long, dawn-to-dusk day before they could to sit at their computers and log on.
Miller, who spent his childhood on a swath of land between a horse farm and a dairy farm, launched Farmers Only after a divorced female farmer friend told him she had tried several dating sites but couldn’t find the right match.
She said the people who ran these other sites had no clue about what’s important in life.
Most dating sites have complex mathematical formulas behind their matchmaking questionnaires.
In a recent Ted talk, OKCupid founder Christian Rudder explained that his site assigned every question points depending on how important the answer is to the person taking the quiz. “If you have a huge thick file of data on someone, you miss out on the joy of surprise. The rest is an adventure.” Farmers Only men often post photos of their tractors and pickups.
And they feel compelled to remind women that farm houses are nothing to billionaire Ted Turner’s Montana ranch.“Some members want friends as much as a spouse,” he muses.That’s why he’s built a dating site that’s not just for dating – and not for farmers only.“I’m up before dawn, working on accounts after midnight.It may be 2 years before I can go on vacation.” He promises any potential spouse with a telecommuting job that he has a room and tech skills to set up a home office for her.
Sure, the scent of sweet hay is exhilarating, but isolation takes a toll. “Loneliness is a huge problem for farmers and ranchers.